Approval → Control → Evidence
A live monetization change should move through review, controlled release, and measurement before the team decides what happens next.
Control & Trust
Live monetization needs to evolve with players and context. GameMantra gives teams the workflow and controls to review, test, measure, and manage supported changes without losing control.
Nothing goes live without the right review. Create and preview the experience, then route it through the team’s approval process before publishing.
Change live experiences without losing the ability to contain the change. Use holdouts, configured guardrails, and controlled rollout to limit exposure and compare against a control.
Know what happened before deciding what happens next. Measure the response, then decide whether to hold, adjust, scale, or roll back.
Review the intended player-facing experience before it goes live. Teams can create and preview the change, route it through the appropriate approval process, and confirm what is being published before the live workflow continues.
Configure the boundaries a live monetization change must stay within. Keep the supported experience, offer configuration, price, timing, presentation, rollout scope, and game or economy constraints under control.
Keep an existing experience as a control while a changed experience is evaluated. Compare the response between the control and changed experience before deciding what happens next.
Faster, controlled iteration creates more opportunities to evaluate monetization experiences, learn from player response, and scale what works while containing downside risk.
Research on a mobile puzzle game found a modeled 71% revenue increase when game difficulty was personalized to individual player characteristics, showing the potential revenue impact of adapting experiences to player context.
Use Cases
Preview the player-facing experience and require the right review before publishing.
View Use CaseDefine the boundaries a live monetization change must stay within.
View Use CaseKeep an existing experience as a control while evaluating a changed experience.
View Use CaseStop or roll back a live change when the evidence says the change should not continue.
View Use CaseStay Informed
A live monetization change should move through review, controlled release, and measurement before the team decides what happens next.
A live change should remain controllable. Teams need the ability to hold, adjust, scale, or roll back based on what the evidence shows.
Faster iteration makes it possible to evaluate more monetization experiences while using controls to contain downside and preserve a baseline.
GameMantra Workflow
Create the intended player-facing monetization experience.
Learn MoreApply the supported monetization response in the live game experience.
Learn MoreUnderstand the potential impact of a monetization change on the game economy.
Learn MoreChange and test supported live experiences without waiting for a new game build.
Learn MoreConnect player state and context to the supported experience.
Learn MoreApprove, measure, and control what goes live.
Learn MoreMeasure the result and keep the ability to hold, adjust, scale, or roll back.
Learn MoreControl & Trust provides the workflow and safeguards teams use to review, approve, measure, and control live monetization changes.
Yes. Teams can review the intended experience before it enters the live workflow.
Yes. Holdouts or control experiences can be used to compare the changed experience with the baseline.
Yes. Teams can hold a change when they do not want to continue the rollout.
Yes. Rollback is part of the live-change control workflow.
No. Measurement provides evidence; the team remains responsible for deciding whether to hold, adjust, scale, or roll back.
No, for supported live monetization experiences. The purpose is to allow supported experiences to change without rebuilding the game.
See how GameMantra lets your team create, approve, test, measure, and control live monetization experiences without losing sight of the player or the game.